I Practice What I Preach: Reconnecting with My Triathlon Why…Successfully
One of the most powerful mental tools I share with my clients is to know your why. As is likely self-evident, your why is the reasons you do what you do, whether work, sports, or other avocations. In this article, I’m going to talk about my why for doing triathlons, how I lost touch with […]
Read MoreDon’t Leave Race-week Preparation to Chance
Less than two weeks before USAT Triathlon National Championships in Milwaukee, where I’m racing the non-draft-legal Spring, Mixed Relay, and draft-legal sprint. With a taper beginning soon and preparations for the trip getting set into motion, it’s time to think about how you can set yourself up for success in your races. How you structure […]
Read MoreI Found My Triathlon Training “Goldilocks Zone”
I’m three weeks out from the USAT Triathlon National Championships in Milwaukee. This is a critical time as big races approach. I’ve been training hard for several months; there’s still a little time left to build more fitness. And here’s the key part, I’m feeling great, something that I haven’t always been able to say […]
Read MorePrimeMind Adds 18 New Mental Workouts
I’m pleased to announce that PrimeMind has added 18 new Mental Workouts to its Mental Performance/Well-being/Mental Health library. These Mental Workouts focus on helping athletes overcome common challenges they face in their sport: Self-doubt Overthinking Low motivation Distraction Performance anxiety Negative emotions Choking These Focus areas have 2-3 Mental Workouts each that explore what the […]
Read MoreI Practice What I Preach (But It’s Not Easy Sometimes)
In most universes, my time last week at the 2026 USAT Multisport National Championships in South Haven, Michigan, would be considered a success. I won my sixth national championship since returning to triathlon in 2022. I also finished third twice and fourth once against some exceptionally strong competitors. Objectively, those are results I should feel proud […]
Read MorePrimeMind is Now Live!
I’m thrilled to announce that my new start-up, PrimeMind, has launched its web-based app for athletes, coaches, parents, and sport organizations. Here’s why I created it. For many years, I’ve worked with athletes and teams on the mental side of sport. One ongoing challenge has been this: while physical and technical training are comprehensive, structured, […]
Read MoreHow to Prepare Mentally for Triathlon Season
As the off-season winds down and the first triathlons of the season approach (or have already begun), most triathletes naturally shift their focus toward physical readiness. Training volume increases, intensity sharpens, and race calendars begin to take shape. But if you want to perform at your best when it matters most, your mental preparation deserves […]
Read MoreBuilding Confidence When There Are No Races to Prove Yourself
For many triathletes, confidence is tied almost entirely to racing. Good race = high confidence. Bad race = doubt. No races at all? Confidence quietly erodes. That’s why the off-season is such a vulnerable time mentally. There are no bib numbers, no rankings, no finish lines to confirm that you’re on the right track. Training […]
Read MoreWhy Mental Training in the Triathlon Off-Season
During race season, your mind is largely reactive. You respond to results, pressure, expectations, fatigue, pain, unforgiving conditions, and the First Rule of Triathlon: “S&%# happens in triathlon. There is little room to step back and change how you think or operate. Patterns—good or bad—are already in motion. The off-season is different. It is the […]
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