PrimeMind Introduces the Profile of Well-being Assessment: Because Athletes Are People First
Athletes are evaluated by what they do. Their times, results, and rankings. But athletes are more than performers. They are people first. That belief is one of the foundations of PrimeMind. While helping athletes perform at their best is important, true development requires looking beyond the scoreboard and result sheet. It requires understanding the whole […]
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PrimeMind’s Latest Upgrade: Structured Mental Training Plans
One of the biggest challenges athletes face with mental training is knowing where to start. Confidence? Focus? Pressure? Motivation? Emotional control? Competition preparation? Team culture? Mental health? It can feel overwhelming. Many athletes know they need mental training, but they don’t always know which mental muscles they need to train, which mental tools to use, or […]
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Free Mental Performance Assessment + Free 7-day PrimeMind Trial
How strong is your mental game? Most serious athletes do physical testing frequently, but very few assess their mental performance in a structured way. That’s why I created the PrimeMind Assessment of Mental Performance (AMP), designed to help athletes better understand their mental strengths and areas that need improvement such as confidence, focus, motivation, resilience, […]
Read MorePrimeMind Adds 18 New Mental Workouts
I’m pleased to announce that PrimeMind has added 18 new Mental Workouts to its Mental Performance/Well-being/Mental Health library. These Mental Workouts focus on helping athletes overcome common challenges they face in their sport: Self-doubt Overthinking Low motivation Distraction Performance anxiety Negative emotions Choking These Focus areas have 2-3 Mental Workouts each that explore what the […]
Read MorePrimeMind is Now Live!
I’m thrilled to announce that my new start-up, PrimeMind, has launched its web-based app for athletes, coaches, parents, and sport organizations. Here’s why I created it. For many years, I’ve worked with athletes and teams on the mental side of sport. One ongoing challenge has been this: while physical and technical training are comprehensive, structured, […]
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Medvedev’s Monu”mental” Meltdown
Did you see Daniil Medvedev’s behavior after his first-round loss at the US Open? It was, to say the least, shocking and a disgraceful display of beyond-offensive behavior on a tennis court. It may be the worst behavior I have ever seen from an athlete (and I have seen a lot of awful behavior from […]
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Four Essential Lessons for Triathlon, Sports, & Life
I just returned from the USAT Multisport National Championships in Omaha, where I raced three events: the Super-sprint, Sprint, and Mixed-Relay. It was a demanding and deeply fulfilling experience—full of intensity, adversity, and insight. While I love racing, what keeps me coming back isn’t just the competition. It’s the life lessons that emerge on the course—powerful […]
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Mindto Website is LIVE!!
As many of you know, I’m a co-founder and Chief Content Officer of Mindto (as in, put your “mind to”), a start-up whose goal is to develop a human-driven, AI-assisted app that empowers athlete performance, well-being, and mental health. I am thrilled to announce that our website just went live. This is a major milestone […]
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Meet My Partners for 2025: Jakroo Custom Endurance-Sports Apparel
In today’s installment of Meet My Partners for 2025, I introduce you to Jakroo custom endurance-sports apparel. Jakroo designs and manufactures the most unique and highest quality customized training and competitive clothing for cycling, triathlon, running, and Nordic skiing. I’ve been using Jakroo for my own self-branded cycling and triathlon kits since 2015. Jakroo’s design, quality, […]
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Meet My Partners for 2025: TriEye Sports Eyewear with a Built-in Rearview Mirror
In today’s installment of Meet My Partners for 2025, I introduce you to Trieye sports eyewear with a built-in rearview mirror. Trieye produces stylish and functional sports eyewear with a unique safety feature. There is a small mirror built into the lens enabling you to see behind you without turning your head and taking your eyes […]
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