Long-term Business Success Means Seeing the Future
As many businesses have learned the hard way in the last 15 years, becoming established and having short-term success is no guarantee of sustaining long-term success. Increased competition, financial mismanagement, professional missteps, and economic downturns can all contribute to the downfall of a once-successful business. The challenge for many companies, particularly small ones, is that they are so busy in the day-to-day operations of the business, the lack the time and energy to maintain an eye on the future that is essential for long-term success. To ensure that long-term success, you must engage in a comprehensive examination of your business that includes evaluating the past and “visioning” the future. This process involves what you have done and what you need to do to ensure that it has the “legs” to sustain itself for many years to come. Note: Apologies for the double-November newsletters. The first November newsletter, Focus is the Gateway to Business Success, was the belated September issue.