The Saturday Evening Post published my latest column, Is the Self-help Industry a Fraud?. This column explores-somewhat cynically-how the self-help industry seems to be populated by hucksters, scam artists, and grifters who promise people the Holy Grail (e.g., success, happiness, love, self-esteem) with quickly and easily for just a small sum of money. This industry taps into people’s needs for both change and instant gratification by offering “The Answer” or “The Secret” for a price. This column pulls back the curtain on this fraud and offers people a realistic view of how they can change their lives for the better.